Neiman-Marcus, 1959
The First Christmas Fantasy

Neiman-Marcus, 1959 NM’s Christmas catalogs are celebrated for their outlandish “His and Her” offerings and their “fantasy gifts.” Their first such stunt appeared in this 1959 holiday catalog. Stanley Marcus had been overseeing company Christmas catalogs since the 1920s, but in 1950s the mystique of larger-than-life Texas was growing in the public eye. How to … Continue reading The First Christmas Fantasy