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Berry Seed Company, 1930 Seed catalogs have been a staple of American catalogs since as long as catalogs have been around. This depression-era example is aimed squarely at the working farmer. While there are a few pages of roses and flowers, this catalog is really focussed on cash crops. With a name like “Berry Seed”, … Continue reading Berry’s berries, melons, clover, and…
Mention the name “Tandy” and people think of RadioShack. But the Tandy family was also really into leather… Continue reading Really into Leather
And now J.C. Penney has filed for bankruptcy. Let’s look back to happier times, when all was golden & groovy. Continue reading Pity Poor Penney’s
Let’s imagine that it’s 1916, not 2020, and you and the kids are quarantined at home. How can you keep everyone occupied? Continue reading How to Keep the Kids Occupied at Home
Coronavirus is making many of us reflect on the possibilities inherent in the simpler, self-sufficient romantic life of the farmer. Let’s check that out, shall we? Continue reading The Simple Joys of Life on the Farm
J. Peterman Booty, Spoils & Plunder, 1992 It takes real chutzpah to sell something in a catalog and admit it’s a forgery, but John Peterman did it in this 1992 catalog. Then again, J. Peterman “Booty, Spoils & Plunder” was no ordinary catalog, and John Peterman is no ordinary copywriter. Not only are these Chinese … Continue reading Forgeries and Treasures
Like, the 1934 school year – that old. Here are some early ancestors of today’s peak sneaker era of Air Jordans and Yeezys. Continue reading Old School. Really Old School.
1959 may well have the dorkiest era of the 20th century for boys clothes… Continue reading What 50s Teenage Boys Rebelled Against.
I see these melamine plates and fantasize about throwing the kind of cocktail parties my parents once did, all early-60s Pink Hyacinth and Tropicana Turquoise. Continue reading Mid-Century on a Platter
Starting to develop a worrisome cough? What you need, Sir or Madame, is Dr. Hammond’s Tar Expectorant. It cures influenza and dozens of other ailments with equal efficacy… Continue reading Virus got you? Sears ships you the cure.