Buick Automobiles for 1966 We’re talking back in the days when men were men, cars were cars, and women were models. In 1966, size was important. The catalog was oversized (10″ x 13″) because the cars were oversized, and how else would you convey the impact? Look at the dashboard on the Buick Riviera. I … Continue reading When giant cars ruled the earth
I wish I could show you the cover of this 2010 Crutchfield catalog in person. Because it’s lenticular – 3D, like one of those funny old souvenir postcards. Continue reading 3DTV – Fad? Or Fad?
A long, long time ago, when you wanted to make a phone call you couldn’t dial the telephone number yourself. Actually, you haven’t really “dialed” a number in ages either Continue reading Hello, Central? Give me Mr. Stromberg or Mr. Carlson!
National Cloak and Suit, Fall/Winter 1913-1914 Once upon a time – say, over 100 years ago, groups like PETA didn’t exist and fashionable women wore furs. These two ladies look like influencers from a “Downton Abbey” episode – svelte and chic. The artist who drew them and the printer who printed these color pages did … Continue reading Going a Bit Too Fur…
Some things never change. Grass grows. Grass must be cut. Continue reading Yard Work
Some designs are timeless. Some designs are of a moment. And sometimes that moment passes quickly. This ceiling fan, for example. Continue reading Not Your Biggest Fan
It’s a safe bet that most of us spend a lot more time indoors in dry, air-conditioned comfort than our ancestors ever did. Continue reading Outdoor Lives
J. Peterman: Booty Spoils & Plunder, 1995 Do you need any of this stuff? A jacket, a chair, a set of…basket-things. I doubt it. But read the copy – Go ahead, zoom in, I'll wait. Now. You still may not need it, but do want any of this? Aren't you at least a bit curious? … Continue reading Word Magic
All sufficiently old catalogs are textbooks – time capsules of a cultural fragment, frozen at moment in time. Some catalogs try to BE textbooks. Continue reading The Golden Ages of Hollywood
In 1978, Sears’ business was still in a solid state, selling “solid state” watches Continue reading The Solid State of Sears