Is there an irony in using a printed catalog to promote computer games? From the 21st-century viewpoint, certainly yes. This is a page from a Human Engineeered Software (HES) catalog – at the summit of their existence, a peak from which there was nowhere to go but down. HESware climbed quickly and crashed even more quickly, a victim of changing tastes and overexpansion on many fronts. The story can be found here: http://www.filfre.net/2014/07/human-engineered-software-or-the-software-icarus/
But while they were on top, what a peak! Everything from top-selling games to educational titles to programmer’s utilities to a version of Microsoft’s original spreadsheet app – Multiplan – which ran on the Commodore 64.
Just looking at these blocky graphics brings back memories for those of us of a certain age, where one can practically feel the joystick in our hand as we dug down further into The Pit.
Unfortunately, HESware couldn’t dig itself out of the hole it created quite so easily.