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As if by magic, a young fellow suddenly finds fame and admiration, thanks to a few card tricks made possible by a deck of cards. Life changing? According to the copywriter, yes! Continue reading “Now I’m the Life of the Party”
Lyrics from an old rock song….and it also fits this 2-page spread from the middle of the 1958 Standard Equipment catalog. Continue reading Sign, Sign, Everywhere a Sign
That sure ain’t Elvis, but it IS the microphone colloquially known as the Elvis Mike – the Shure 55S. Continue reading Of Mikes and Men
Berry Seed Company, 1930 Seed catalogs have been a staple of American catalogs since as long as catalogs have been around. This depression-era example is aimed squarely at the working farmer. While there are a few pages of roses and flowers, this catalog is really focussed on cash crops. With a name like “Berry Seed”, … Continue reading Berry’s berries, melons, clover, and…
Mention the name “Tandy” and people think of RadioShack. But the Tandy family was also really into leather… Continue reading Really into Leather
Coronavirus is making many of us reflect on the possibilities inherent in the simpler, self-sufficient romantic life of the farmer. Let’s check that out, shall we? Continue reading The Simple Joys of Life on the Farm
I see these melamine plates and fantasize about throwing the kind of cocktail parties my parents once did, all early-60s Pink Hyacinth and Tropicana Turquoise. Continue reading Mid-Century on a Platter
Starting to develop a worrisome cough? What you need, Sir or Madame, is Dr. Hammond’s Tar Expectorant. It cures influenza and dozens of other ailments with equal efficacy… Continue reading Virus got you? Sears ships you the cure.
There are times to show off; times to take pride in your work and your tools. Even for cowboys and peace officers. Continue reading Professional Pride
Coming up with names for products is always a challenge. Just ask car makers. So how about bathtubs? Continue reading A World of Tubs