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Buick Automobiles for 1966 We’re talking back in the days when men were men, cars were cars, and women were models. In 1966, size was important. The catalog was oversized (10″ x 13″) because the cars were oversized, and how else would you convey the impact? Look at the dashboard on the Buick Riviera. I … Continue reading When giant cars ruled the earth
Three groups of chairs by three different designers, from three different eras, yet all irresistibly modern… Continue reading Three Chairs
We’ve got groovy guitars…and dynamic drums…for your rock and roll combo. Continue reading A Gaggle of Groovy Guitars
Looking at this Niresk catalog, I’m reminded of the late comic George Carlin’s genius observations on “stuff.” Most of the stuff in this 1960 Niresk catalog is, just…well…cheap stuff. And this stuff has stuff stuffed into it, no less. Continue reading Stuff
Unlike girls, boys did have lots of career options in 1961. But they did face death. Continue reading Christmas 1961: One for the Boys
If there were any doubt about how strongly gender roles and expectations were once ingrained in American lives, this 1961 White’s Christmas catalog should remove all doubt. Continue reading Girls’ Gifts: Gender Definitions for 1961
Sears had no lock on Christmas catalogs that children would covet. Here’s a couple of thin-paper pages from 1961 with toys that any mid-century video-besotted-kid would want. Continue reading “As Seen on TV!”
There’s no better way to sell to the average dreams of the everyday housewife than to show them an idealized version to aspire to. Continue reading There she is, Mrs America
What I don’t know about motorcycles could fill volumes. but I know what I like, and I like what I see here… Continue reading Putt Putt Vroom Vroom
One era’s common knowledge is another era’s “Hunh?” If you’re under 30, what could you tell me about the gadget pictured on the back cover of this catalog? Continue reading “Breaker-Breaker One-Nine”
