Regalia Manufacturing, Fair Supplies, ca. 1931
Somehow, I don’t think the county fair is quite what it used to be. Once a festive highlight of the year where you would meet and compete with other local families on everything from livestock to vegetable canning, today’s global connectivity and decreased reliance on agriculture have shrunk the need for and importance of local fairs. Too bad.
The Regalia company put out an impressive, slightly oversized catalog with dozens of ways to promote your fair – posters, pennants, roadside signs, license plate toppers, and the delightful spare-tire cover pictured here. Zoom in to see the cheap pricing – 30 cents per piece.
What’s really impressive inside the catalog are the pages of prize ribbons you could order. Rather than just show pictures of ribbons, they pasted in actual ribbons from recent (1920s) fairs. We’ll show you those in a future installment.