In 1930 well over a third of American houses didn’t even have a flush toilet, according to some estimates. Continue reading How the other half pooped.
These two Sears pages reflect the beauty trends of the moment – the moment in question being 1932. Continue reading Past Perfumes, Current Cosmetics
“Hmmmph – kids today! Why, in my day, if you wanted to ski, you went down and ripped pine planks from the sides of a neighbor’s house and nailed them to your feet!”… Continue reading Simpler Skis and Skates
Would you really “make the kiddies happy” showing up in a “heavily waxed” Santa mask? I think this is just one step away from a scary clown. Continue reading Depression Expression
This Kodak flyer from 1937 is the opening trickle of a subsequent flood of future Black Friday madness. Continue reading Black Friday Starts Now
What happened here? The pages from this 1932 Spear catalog are absolutely accurate – they really ARE selling a $175 top-of-the-line phonograph for 30 bucks… Continue reading Highest Fidelity. Lowest Prices.
How rural was America in the 1930s? This rural: so many farmhouses didn’t yet have real plumbing… Continue reading “City Comfort for the Country”
Woven rugs weren’t cheap in the Depression. If you couldn’t afford one, you could get a a “Congoleum” rug for one-fifth of the price… Continue reading When is a Rug not a Rug?
Here’s a page of fireworks fun to ignite the imagination of any red-blooded American boy from 83 summers ago, dreaming of the fun to be had on the Fourth of July. All good– except for one thing… Continue reading Fireworks
I don’t recognize the heroic young couple in this 1939 catalog as real people. But their house must have looked nice, if they bought Pittsburgh paints from the Gebhardt Paint company in Marshfield, Oregon… Continue reading Heroes of the Home