Albert Brothers Jewelry, 1916
Only a couple few pages of the catalog are in color, and this was one of them — a knockout example of the printer’s and engraver’s art with its lifesize views of E. Howard watches. Zoom in and see.
Edward Howard may not be a brand familiar to most of us, but it’s a company well known to horologists and collectors, with a long (since 1842) and fascinating history. Arguably known better for their full-size clocks rather than pocket watches, many century-old Howard clocks still grace courthouses, clock towers, and some old street corners.
But they also went through waves of high-end watch production. The top-end $350 model pictured here in 1916 would represent an $8000 investment today…although vintage Howard watches can easily sell for double that at auction. (and one sold in 2013 for 277,300!)
How accurate is that engraving of the watch interior? Very. Here’s a photo of a similar watch from an auction a few years ago. You could lay the photo over the illustration and you’d have a perfect match.
E. Howard the company long outlived Edward Howard the founder, going through multiple incarnations — even an attempt to blow up the factory in 1980. It was most recently absorbed into the Lacrosse Clock Company, which makes inexpensive wall clocks priced from $13 to $150..unfortunately, nothing you would expect to keep ticking for a century or more.